The character of a company -- the stamp it puts on
its products, services and the marketplace -- is shaped
and defined over time. It evolves. It deepens It is
expressed in an ever-changing corporate culture, in
transformational strategies, and in new and compelling
offerings for customers. IBM's character has been formed
over nearly 100 years of doing business in the field
of information-handling. Nearly all of the company's
products were designed and developed to record, process,
communicate, store and retrieve information -- from
its first scales, tabulators and clocks to today's powerful
computers and vast global networks.
